The Mama Assembly™ Blog | Real Stories on Motherhood, Mindset & Midlife

The Mama Assembly Blog Hub

Real Stories. Real Women. Real Life – Unfiltered.

Whether you’re juggling deadlines between school drop-offs, writing ideas in your car at soccer training, or simply trying to remember what you came into the kitchen for — welcome.

This is The Mama Assembly™ Blog Hub, home to two spaces that celebrate the messy, magical overlap of motherhood, midlife, and momentum:

The Mama Edit   |   ✨ No Filter Fridays

Here, we talk about the juggle, the joy, and the small wins that keep us going, one reheated coffee at a time.


 ☕ The Mama Edit – Motherhood, Mindset & the Messy Middle

Where honest stories meet practical perspective.

The Mama Edit is all about real-life insights, systems, and mindset tools for mums and women in midlife, because sometimes what we need most is a helpful idea and a hot coffee.

It’s part motherhood, part mindset, part motivation, and always honest.

Inside The Mama Edit you’ll find:

  • Thought-provoking mini-series on motherhood, mindset, and mental load

  • Real-life tips for managing chaos with clarity

  • Everyday stories that make you laugh, nod, or quietly exhale “same.”

☕ It’s the blog for women who crave creativity, clarity, and connection, even when life feels like organised chaos.

👉 Read The Mama Edit

👉 Subscribe to The Mama Edit

Illustration of a woman with sunglasses and text about 'The Mama Edit' on a gradient background.

 


💬No Filter Fridays – Mum Life, Business & Boundaries

Real talk on reinvention, resilience, and rebuilding life after corporate.

I’m Gill Townsend, mum, creative, and founder of The Mama Assembly™.

No Filter Fridays is my unfiltered journey, testing, building, and sharing what actually works (and what doesn’t) as I grow this brand from the ground up.

It’s where ambition meets exhaustion, and coffee meets clarity.

Where I unpack the glorious mess of change, burnout, boundaries, identity shifts, and the moments that remind us why it’s all worth it.

Recent posts include:

💬It’s the blog for women rediscovering purpose, rebuilding confidence, and finding humour in the hard stuff.

👉 Read No Filter Fridays

👉 Subscribe to No Filter Fridays

Promotional graphic for 'No Filter Fridays' with text about women's experiences and a quote from 'The Mama Assembly'.



❓ Why Two Blogs?

Because motherhood, creativity, and identity don’t fit in neat boxes.

Some days you want something practical, a story or tip that helps you rethink, rebuild, or realign.

Other days you just need something real, a dose of honesty that makes you laugh, nod, or feel seen.

This is that space.


👋 Meet Gill

Hi, I’m Gill Townsend, mum of two, creative storyteller, and founder of The Mama Assembly™.

After 25+ years leading teams and projects in the corporate world, I traded boardrooms for balance sheets of a different kind, coffee, chaos, and creative momentum.

Now I share stories, tools, and reflections that remind women everywhere:
progress counts, perfection doesn’t, and you’re already doing better than you think.


Ready to Dive In?

Grab your coffee (reheated or not) and pick your path:

The Mama Edit – motherhood, mindset, and the messy middle
💬 No Filter Fridays – midlife, reinvention, and the real stuff

Welcome to The Mama Assembly™, where real life, real talk, and creative momentum all belong in the same sentence (and sometimes, the same laundry pile).